Why Your Website is More Important Than Your Business Card

For most businessmen and women networking is one of the biggest sources of new business. Typically at networking events you will hand out business cards. Business cards are a great way for potential customers to get into contact with you, but they are limited.

Limited Information

Business cards can only hold a limited amount of information. Typically your name, job title, phone number and link to your website. That is it, nothing more will fit. Chances are if you attend a networking event you are going to pick up business cards with pretty much the same content printed on each. John Doe, Marketing Manager. Jayne Doe, head of sales etc.

Websites however offer a lot more information about you, your company, your services and because of this they are way more valuable than a simple piece of card.

Always open

A business card is a great way of getting someone to remember your contact details. Usually however business cards just end up in a draw locked away somewhere. Websites on the other hand keep your business open 24 hours a day.

They answer questions 24 hours a day, and they can even make sales 24 hours a day. In short your website is your most powerful sales tool.

Conclusion

A good designed website will allow your brand values to shine through, will provide all types of information about your company including:

• FAQs
• Contact Information
• Latest News
• Fresh Content

A website can do so much more than a business card, but yet less than half of small business owners don’t own one. If your small business doesn’t have a website then you are losing out financially.  Talk to us about our website design and search engine optimisation deals that we offer.

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