Digital PR for Pet Brands

We help pet brands get featured in national press, earn high-authority backlinks, and stand out in a competitive ecommerce market.

Whether you’re selling premium pet food, accessories, or insurance, the pet industry is booming, and so is the competition. With household names like Pets at Home, YuMOVE, Bella & Duke, and tails.com dominating the space, smaller and mid-sized brands need smart PR to get seen.

At Weeare, we create digital PR campaigns that get your pet brand in front of millions of potential customers while helping you climb the search rankings with links from top-tier publications.

What we do

We turn your pet product into a story journalists want to cover. That could be a seasonal angle, a viral TikTok trend, a quirky pet study, or expert-led tips that give owners something worth sharing.

As a pet brand you could be getting in the press with stories such as:

• The UK’s most pampered pets, revealed by Google search data
• Pet expert reveals the foods that are toxic for dogs at Christmas
• New survey uncovers how many Brits prefer pets over partners
• How much dog ownership costs in 2025 and where owners are cutting back
• Veterinarian reveals the signs your cat is secretly stressed

And if we have a look at Google we can see your competition are already running digital PR for their pet brands.

Where we can get you featured

We secure coverage in:

The Sun, Daily Mail, The Mirror, Metro, Country Living, Good Housekeeping, Woman & Home, Pet Gazette and many more.

We target lifestyle publications, national news, and specialist pet media — wherever your audience is reading, we aim to place your brand.

Why pet brands choose Weeare

Pet owners are passionate, and so are we when it comes to helping your brand succeed. We know that trust and visibility are everything, especially when competing with established names like Lily’s Kitchen, Harringtons, and Pooch & Mutt.

Our digital PR campaigns don’t just chase backlinks, they build your authority, generate awareness, and drive long-term organic traffic. We position your brand as one pet owners can believe in. If you would like to see how we can help your pet brand grow through digital pr, get in touch here.