Digital PR for Financial Advisers
If you are tired of competing with giant comparison sites, national wealth managers and established advisory firms dominating page one, our service can help.
As a Digital PR agency, we specialise in helping financial advisers stand out online, earn trust and attract clients who are actively looking for advice on pensions, investments and long-term planning.
At Weeare, we create tailored digital PR campaigns that earn your financial advisory firm backlinks on major websites like The Sun, Daily Mail, Metro, Yahoo Finance and MSN.
These high-authority links build credibility, strengthen your Google rankings and help you win more enquiries from people looking for expert financial guidance.
Above is an image of what other financial brands are doing with their PR efforts.
Using Digital PR to grow your financial advisory firm
The financial advice market is crowded. You are not just competing with other IFAs. You are competing with big players like St James’s Place, Hargreaves Lansdown, AJ Bell, Nutmeg, Wealthify and every comparison site promoting robo-advisers and low-fee platforms. These companies have huge domains, unlimited content budgets and constant press coverage.
If you want to appear for high-value keywords like financial adviser near me, retirement planning advice, investment advice, pension advice or wealth management, relying on local referrals or traditional SEO alone is not enough. Google now heavily rewards brands that demonstrate expertise, authority and trust. For financial advisers, that means being quoted by journalists and referenced in mainstream publications.
Digital PR helps your advisory firm build the authority Google needs to rank you above larger competitors. When your firm is regularly featured in national media, it sends powerful trust signals to potential clients and makes you the safer, more credible choice. In a regulated industry where trust determines whether someone books a discovery call, this matters more than anything.
Here’s how it works
We research financial trends, investment patterns, pension issues, cost-of-living behaviour and economic data that journalists actively look for. We turn this into press-ready stories that subtly position your firm as the expert behind the insights. These stories earn high-quality backlinks, improve your organic presence and help your firm appear in front of people searching for advice.
No generic money tips. No boring investment summaries. Just strategic digital PR campaigns built to get your financial advisory firm seen by your ideal clients.
Backlinks we’ve landed for clients
We’ve helped financial and wealth brands earn links from national newspapers, financial outlets and regional media by turning market insights into compelling stories. Examples include the UK areas most affected by inflation, investment habits across generations or commentary on pension changes impacting millions of people. Every angle reinforces your expertise as a trusted adviser.
Our clients regularly appear in Daily Mail, The Sun, Metro, Yahoo Finance, MSN and top regional publications.
These links give your firm the authority needed to compete with bigger brands and appear for the search terms that generate real client enquiries.
We don’t waste your time or budget
Unlike old-school PR agencies or low-quality link sellers, we do not offer vague “visibility”. We guarantee high-authority backlinks from trusted publications. Every campaign includes guaranteed link minimums, and if we do not hit those numbers, we work for free until we do.
You always know what we are doing, where your links come from and how your rankings are improving.
How to get started
Whether you specialise in retirement planning, pensions, SIPPs, ISAs, inheritance tax planning, wealth management or investment advice, our digital PR service is tailored to your goals. We help you:
- Rank for competitive financial advice search terms
- Increase high-intent enquiries
- Build trust and authority in a regulated industry
If you would like to see how digital PR can help your financial advisory firm grow, book a call with us today